{"product_id":"keep-it-dusty-tee","title":"Keep It Dusty Tee","description":"A lightweight, breathable tee that channels dusty trails, red rock climbs, and wide desert skies. The front features a vintage-style badge with an off-road truck cresting a sunlit ridge and the phrase “Keep It Dusty,” rendered in warm, muted tones that blend with the heathered fabric. Soft Airlume combed and ring-spun cotton feels smooth against skin, while the retail crew neckline and side seams keep the silhouette neat without feeling stiff. Small details — ribbed collar, shoulder tape, and a tear-away label — make it comfortable for long days on the trail or laid-back evenings around the campfire. Ethically produced and REACH certified, this tee fits into a conscious adventurer’s wardrobe: light enough for layering, rugged enough for weekend runs to the canyons, and styled to look lived-in from day one.\u003cbr\u003e\u003cbr\u003eProduct features\u003cbr\u003e- 100% Airlume combed and ring-spun cotton — lightweight and breathable (Bella+Canvas 3001)\u003cbr\u003e- Retail crew neckline with ribbed knit collar and seam for a classic, stable fit\u003cbr\u003e- Side seams and shoulder tape for improved shape retention and durability\u003cbr\u003e- Prints applied with DTF\/DTG techniques for crisp, vibrant sleeve and label graphics\u003cbr\u003e- Tear-away label, REACH certified, ethically manufactured (Fair Labor Association \u0026amp; WRAP)\u003cbr\u003e\u003cbr\u003eCare instructions\u003cbr\u003e- Machine wash: cold (max 30C or 90F)\u003cbr\u003e- Non-chlorine: bleach as needed\u003cbr\u003e- Tumble dry: low heat\u003cbr\u003e- Iron, steam or dry: medium heat\u003cbr\u003e- Do 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